Who We Are
Hello!My name is Annelise. I’m a wife, a mother, and the founder of Chayil. This brand was birthed from obedience and purpose using my gifts to bring light, strength, and hope where it’s needed most.
Chayil Apparel started with a vision to create clothing that reminds women they are clothed in strength, honor, and virtue. Every piece is designed so that when women wear Chayil, they carry confidence and purpose but Chayil is more than fashion. One day, while in prayer, I was led to pray for children and victims of human trafficking. God began to open my eyes to the darkness many face, and I kept asking, “How can I help?” That calling shaped Chayil into a movement using fashion as a platform to bring hope, stand for those in need, and make meaningful change in the lives of others. Chayil is style with purpose, courage in every stitch, and a reminder that the strength we carry can impact the world around us.
Our Story
Our Mission
Chayil Apparel was created from my heart as a wife and mother who believes deeply in protecting women and children. Our mission is to advocate for human rights and join the fight against human sex trafficking by raising awareness and giving back. Women and girls make up the majority of trafficking victims, and children represent a growing portion worldwide. That reality is why Chayil exists. Through purpose-driven fashion, a percentage of every purchase is donated to trusted organizations that help support and restore victims. Every piece we sell is prayed over, believing that faith, action, and compassion can bring hope, healing, and freedom.